A *3 tour** of a holiday rental is a video or interactive tour that takes the guest inside your property before they book: the terrace, living room, kitchen, bedrooms, the view. For a chalet, villa or high-end apartment, it's the difference between a listing people scroll past and one they watch to the end.
I'm Pablo, a web developer in the Ain, France, and I make 3D tours for property owners and concierge services. This article explains the two kinds of tour, what they cost, and how I make mine from your photos.
A 3D tour is an animated presentation of the property that feels like moving through it. Instead of still photos to scroll, the guest sees the camera move from room to room, the light, the volumes and how spaces connect. In a few seconds they understand where the terrace, living room and bedrooms are.
It's especially useful for properties sold on experience: a chalet with a view, a villa with a pool, a lodge in the countryside, a large city apartment. The higher the nightly rate, the more the guest wants to be sure before paying.
There are two families of 3D tours. The 360° tour (often made with a Matterport camera) is interactive: the guest moves through a model of the property. The immersive video is a film of roughly 30 seconds to a minute, where the camera does the tour for them.
- Matterport 360° tour: a technician comes on site with a special camera, scans each room, then you get an interactive tour link. A concierge service near Paris lists €250 to €600 for a studio to a 3-room flat and €400 to €900 for a house (page viewed on 12 November 2026). A subscription is often needed to keep the tour online.
- Immersive video from your photos: no travel. You send me the listing photos, I animate them one by one to create camera moves, then edit everything with the property name, rooms, music and your contact. You get a video file you keep and use wherever you like.
The 360° tour is the most complete when the guest wants to check everything themselves, for instance for a property sale. The video is quicker to watch, easier to share on social media and in a message, and much cheaper. For a holiday rental, where the goal is to spark desire in a few seconds, video is enough in most cases.
A 3D tour costs from a few dozen euros for a video made from photos to several hundred euros for a 360° tour with a technician on site. With me, the immersive video costs €40 per video, with no travel costs and revisions included.
- Ordas immersive video: €40 per video, from your photos, with titles, music and an end card in your name.
- Several properties: an owner or concierge service with several rentals orders one video per property. We set the total on a quote before starting.
- 360° tour with a technician: €250 to €900 depending on size, according to prices published by a concierge service (see above).
The method takes five steps, all done remotely. Allow a few days between sending the photos and the first version, depending on the number of videos.
- You send me your photos; the listing photos are enough if they're sharp and bright. At least one photo per room, and ideally the outside and the view.
- I choose the tour order as if the guest were arriving: outside, entrance, living room, kitchen, bedrooms, then the highlights (pool, sauna, terrace, view).
- I animate each photo to create a realistic camera move: moving into the room, panning towards the window.
- I edit the video with the property name, each room's name, transitions, music that fits the mood and an end card with your contact.
- You watch it and ask for revisions: a room to remove, a title to fix, a photo to replace. Then I deliver the final version.
Since launching the offer in late October 2026, I've made these videos for owners of high-end rentals. I don't name them without their consent, but here's what they ordered.
- An owner of chalets in Haute-Savoie: 7 videos, one per property, including a chalet and a lodge by a pond. Several rounds of revisions were requested (a photo to replace, a scene changed to show the pond rather than a meadow, a title removed), all done before final delivery.
- Another owner: 4 videos for very different properties, a mountain house, a modern house and villas abroad, with a French and an English version.
What these orders taught me: revisions almost always concern the order of the rooms and what the video should show first. The owner knows the property and what makes people book: the view, the spa, the fireplace. The video has to start from there.
The video is yours: publish it wherever guests discover you. Booking platforms don't all accept video in the listing, and their rules change: check what each one allows before relying on it.
- On your direct-booking website, at the top of the property page.
- On Instagram, Facebook or TikTok, where video spreads far better than a set of photos.
- In the message you send to a hesitant guest, or to an agency marketing your property.
- On your Google Business Profile, if you have one for your cottage or chalet. I explain how to look after it in my local SEO guide.
No, as long as it shows the real property. That's my rule: every scene starts from a real photo of the property, and the animation only creates the camera move. I add no room, furniture or view that doesn't exist. A guest who arrives and doesn't find what they saw leaves a bad review, and the owner pays the price.
If a photo is too dark or blurry to animate cleanly, I tell you and we replace it, rather than inventing what's missing.
The same video works for estate agencies selling or letting long-term: the buyer pictures themselves before even asking for a viewing. For an agency with many properties, we set an editing template (titles, colours, end card in its name) and every new video follows the same style.
If you want to go further than a video, for example a real 3D experience built into your website, that's my core job: I present it on the 3D website page. The same 3D also powers working tools, like this client-tracking software with a 3D workshop.
With me, €40 per immersive video made from your photos, revisions included and no travel. A Matterport-style 360° tour with a technician on site is more like €250 to €900 depending on size.
The 360° tour is interactive: the guest moves through a property scanned on site. The immersive video is a short film where the camera does the tour, made from photos, quicker to watch and share.
No. You send me the property photos; the listing photos are enough if they're sharp. Everything else is done remotely.
A few days between sending the photos and the first version, depending on the number of videos. Revisions come next, before the final version.
Yes. Titles and the end card can be translated from the same edit, useful for international guests.
Yes. Every scene starts from a real photo of the property and the animation only creates the camera move. I add nothing that doesn't exist.
Yes, for sales and lettings. We set a shared style (titles, colours, end card in its name) and each property gets its own video, at the same price per video.
